Häagen-Dazs
PROJECT NAME: CREATIVE BRANDING
Problem Statement
Häagen-Dazs is committed to using the finest ingredients to create the most indulgent and superior ice cream. My goal is to elevate brand awareness and drive purchases by highlighting our premium ingredients and exceptional flavor experience. This campaign targets individuals who follow vegan or strict diets, as they prioritize health without compromising on taste.
Tagline: VEGAN NEVER TASTED THIS GOOD